Peter Levine
Art Director & Luxury Brand Design

Peter Levine specializes in working with brand teams and consumers to unleash a brand’s powerful emotional connections. Peter has experience in bringing a compelling vision and distinctive brand voice to life in every level of consumer engagement from mass to luxury.

Peter served as Executive Creative Director at the international image and brand identity firm Desgrippes Gobe in New York for 21 years, where he crafted dynamic positioning and design solutions for brands such as Gatorade, Cadbury Schweppes, Coca-Cola, Estee Lauder, Godiva, Abercrombie & Fitch, and Ann Taylor to name a few. He created myriad visualization and innovation techniques aimed at helping brand teams tap into their DNA to refresh their voice and bring new products to market. Previously he was the Chief Creative Officer at the Tabletop brand Mikasa and the glass brand Luminarc, where he was responsible for consumer research, brand positioning, product development, and all brand communication for specialty retail, wholesale outlets, web and catalogue.

Peter has taught at the Parsons School of Design and served as a board member of the Art Directors Club of New York. He has won several Package Design Council Awards, two Clio Awards and has had his work published in numerous design journals including Graphics, Print and Communication Arts. Peter holds a B.F.A. in Graphic Design from the California Institute of the Arts and an M.F.A. in Graphic Design from Yale University.

David Miles
Brand Naming & Verbal Identity

As a Naming and Brand Voice senior creative consultant for Interbrand, InterbrandHealth and Landor, David Miles has named brands successfully in most categories, including: Wyeth’s Prevenar 13, C-Change, Oral-B Professional Care and Advanced Clean toothbrushes, Covidien, Tropicana Light N’ Healthy, Splenda mini’s, BlackBerry Bold and Storm, Critigen, Campbell’s Select Harvest; Renuzit Airlets, the American Heart Association’s Go Red campaign, as well as helping on JC Penney women’s departments–Ambrielle, Wachovia Bank and the Subaru B9 Tribeca.

David speaks Japanese fluently, is advanced in Italian, and has studied Latin, Sanskrit, Dutch and French. Having consulted for many of the top Fortune 500 companies, David Holds a BSLA in Japanese and Business Management from Georgetown University School of Languages and Linguistics.

Adrienne Sforza
Focus Group Moderator

Adrienne Sforza is a market-research strategy professional with 15 years of experience in branding and advertising, including qualitative, quantitative and ethnographic research, focus group moderation, ethnographies, in-depth interviewing and tracking studies. Her current client roster includes Sara Lee, Qwest Communications, Intel, Energy Star and Fannie Mae.

Previously, Adrienne was a Director of Research at The Brand Union and an Associate Director in the Research team at Interbrand. She joined Interbrand from Envirosell Inc., a retail market-research firm, where she worked on ethnographies, the process of tracking consumers in retail environments to understand how they shop a store. Prior to joining Envirosell, Adrienne worked at Straightline International, a branding consultancy company, as a Research Manager, and at The Masterson Group, an advertising agency that specializes in OTC pharmaceuticals.

She has worked on major brand strategy, naming, packaging and ethnographic initiatives for clients such as Intel, AT&T, Volkswagen, Lexar Media, Anthem Health, Harvard Business School, The Discovery Channel, Target, Johnson & Johnson, Blockbuster Video and Radio Shack.

Adrienne holds a B.A. in English from Brooklyn College, City University of New York, and a Marketing Certificate from New York University’s School of Continuing and Professional Studies.

AnnaMaria Turano
Brand Strategy

AnnaMaria is a brand strategist with an emphasis on development and execution of strong customer value propositions. She has led client engagements across a diverse set of industries including financial services, food/beverage, pharmaceuticals, telecommunications and software.

She has created and implemented strategic plans as well as identified opportunities for growth via new products, new targets and new geographies for companies such as MasterCard, Development Bank of Singapore, Sage Software, Pfizer, Johnson & Johnson, PepsiCo and Verizon. AnnaMaria is co-author of Stopwatch Marketing (Portfolio: 2008), chosen by the Toronto Globe and Mail as one of the ten best business books of 2008. She is also a featured contributing author to Shopper Marketing (Kogan: 2010) and speaks frequently on consumer insights and marketing topics.

AnnaMaria holds both an M.B.A in Marketing and Business Policy and a B.A. in English Literature from the University of Chicago. AnnaMaria has taught as an Adjunct Professor of marketing at NYU’s Stern School of Business and Fordham University; she is currently an Adjunct Professor with the University of Tampa, teaching branding and promotional strategies.

Elisa Niemtzow
Corporate Social Responsibility & Wellness Expert

As a French-American brand and business strategist, Elisa leverages 14 years of professional experience as a strategy and management consultant and as an executive with companies such as Chanel and Ernst & Young.

Board Certified in Integrative Nutrition and Holistic Health, Elisa champions well-being as one of the most important aspects of our lives, as societies and as individuals. She is the founder of Manhattan-based wellness and lifestyle firm living épanoui® and writes the popular blog Feel good, French style. She is a sought-after speaker and contributor on topics in personal health & wellness and sustainable lifestyles.

Elisa began her career as a strategy and management consultant in Paris. She was a lead consultant at Ernst & Young, specializing in retail clients and working on development projects on behalf of the European Union in Africa and Eastern Europe. Elisa subsequently joined the ranks of Accenture’s Business Launch Center, working with clients such as Carrefour, PPR and Hachette Livre.

Elisa graduated from the Institute for Integrative Nutrition in 2007. She holds an MBA in Luxury Goods Marketing & Management from Sup de Luxe in Paris. She holds a Masters in International Relations from the Institut d’Etudes Politiques in Paris; and graduated Magna Cum Laude from the University of Pennsylvania.

Chris Rudisill
Creative Director

Chris Rudisill is a creative artist with an eye for innovative design and client-based experience. Skilled at meeting challenges head-on and creating winning design concepts for a variety of clients. Most recently, Chris is Executive Director of St. Pete Pride and a columnist for the Weekly Surge. Chris holds a BFA from University of North Carolina at Charlotte.

Joe Nammour
Drupal Developer

Joe Nammour is a digital artist who loves to explore, create, and express his thoughts and ideas in innovative ways. Joe specializes in Drupal web sites with intuitive content management systems. Beyond Drupal development, Joe also has experience in WordPress and facebook development. Joe’s experience includes web properties in the following industries: automotive, technology, health & wellness, food & beverage, and sports.

Joe was previously a web programmer at Tampa Digital. Joe graduated with honors from University of Tampa.