If your team prioritizes innovation, we applaud you for recognizing the importance of innovation in gaining competitive advantage. For best results, prioritize ideation and embrace non-traditional methods to come up with ideas. The extra...
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Branding agency specializing in digital and innovation
The Archives.
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Nov 201111
Apr 2011Some business professionals use networking events as a last resort for new business -- sometimes attending 3-5 events in a given week. Could you imagine meeting someone one week, then giving them your business...
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Apr 2011Most people, whether they like it or not, are managed at some point in their career. To create a productive relationship with your manager takes a keen understanding of their management style.
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Feb 2011For the past 3+ years, Sparxoo has had the privelege of leading strategy assignments for major companies such as NBC, Fox Sports, Comcast, Lifetime, JP Morgan Chase, and others. We frequently lead innovation...
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Nov 2010Develop a clear and concise overview - Slide four outlines, in plain terms, "what you'll learn." After reviewing The Brand Gap presentation, you will learn the modern definition of a brand and understand the...
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Oct 2010Zappos CEO Tony Hsieh recently spoke to American Marketing Association Tampa Bay and shared his journey in creating Zappos, which sold to Amazon for approximately $900 million in 2009. The presentation was part...
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