Interbrand released its 2010 Best Global Brands report this week (brand report highlights). This is the 12th year that the report has been published, and we've often wondered if there are deeper insights...
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Branding agency specializing in digital and innovation
The Archives.
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Sep 201029
Jul 2010Facebook unveiled the beta version of its new Q&A feature, Questions, on Wednesday. Questions appears as "Ask Questions" on the website, though it is not available to all users at this point. The new...
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Jul 2010"An investment in knowledge pays the best interest," writes Benjamin Franklin. For marketers, marketing research and analysis is an investment that pays off. Build your market intelligence from the basics (market scan and brand...
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May 2010Developing a newsletter, is a valuable way to generate site referrals and deepen customer relationships. Before launching your newsletter, we've developed a list of questions to help you begin thinking about how you will...
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Mar 2010Marketing your brand across the web can at times seem daunting, confusing and frustrating. Are you getting the maximum impact for your dollar? Are you engaging your target audience? Beyond asking customers where they...
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Mar 2010Ever wonder how STD rates change over time in the US? Well, Google has you covered. The search giant recently developed the public data explorer in its experimental labs. The public data experiment aggregates...
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Jan 2010Everyday we are bombarded with a seemingly endless stream of information and we need clarity. Google is a forerunner in finding relevancy amid this sea of information. Recently, the search giant created personalized search,...
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Dec 2009Imagine the flashing neon in Times Square, the endless stream of flyers, the mega-screen on the Prudential building. Now multiply that and you have a good idea of the noise and competitive advertising on...
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Dec 2009The platform for Twitter is pretty simple – say what you want in 140 characters or less, share links you find interesting, follow other users you find interesting, and converse back and forth through...
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Dec 2009Though Twitter has captured much of the social media attention in the past year, LinkedIn continues to pick up steam. While the professional-focused social network recently reach the 50 million user mark, we set...
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