Xoo Blog: Digital Marketing
Recently, our integrated digital marketing team had the opportunity to work with Crosstown Engineering to create a new brand inclusive of marketing materials, a website and SEO strategy. Crosstown Engineering is a foundation engineering... At Sparxoo, one of our digital marketing agency’s values is to “Be Visionary.” We are dedicated to finding new solutions as a catalyst for change and strive to create a better future. That’s why,... Recently, Sparxoo had the opportunity to contribute to our client Florida Polytechnic University’s publication, Future Proof, a digital innovation whitepaper that discusses the importance of Science, Technology, Engineering and Mathematics (STEM) and its anticipated... In recent work with our client, Florida Polytechnic University, a leader in STEM education, I was asked to share my perspective on the future of technology and innovation. We developed Future Proof, a digital... New and innovative technology and scientific discoveries yield constant change to enable advancement of humankind. The list of historic science and technology innovations includes the printing press, electricity, semiconductor electronics, nuclear fission and the... Recently, Sparxoo had the opportunity to attend the inaugural Gasparilla Interactive Festival, a festival that was organized by the American Advertising Federation and Ad2 Tampa Bay Chapters. This event brought together leaders and influencers... Quantifying the impact of your marketing efforts is paramount when you need to show your team results and encourage buy-in on future projects. Awareness has historically been a black box for digital marketers, but... Starting in St. Petersburg, Florida circa 2005, Kahwa Coffee Roasting Company, has brewed into a successful business with 6 locations in the Tampa Bay and St. Pete area. Today, they launch their first mobile... There’s this perception that business to business marketing is the driest, basic-est, and most boring-est job out there. Myths like “you can’t be creative” or “you can’t have any fun” is what gives B2B... Announcing the launch of Crosstown Engineering’s brand new website. It’s mobile-friendly, features the new branding and has plenty of structural engineering goodness. Check it out!