Kiva is a rising star in the digital space -- ranking #3 on Sparxoo's Digital Influence in Social Cause Report. We had a chance to talk with Kiva's Community Marketing Director, Chelsa Bocci about...
Developing a newsletter is a great way to engage your users and generate site referrals. Newsletters give your readers a call to action (whether it's a discount or joining your social cause), enable you...
Though Tumblr is a bit of an underdog in the blogging world, the people behind this powerful platform are continually finding new ways to make blogging even easier for their 2.5 million users. This...
Many people claim to be social media gurus, but are they really? "I have over five thousand Twitter followers, how many do you have?" Well, sorry to say this, but just because you are...
If the rise of social media is any indicator, the web has brought us closer together. With social networks reconnecting us with former schoolmates and old friends while enabling us to form new relationships,...
All internet users should be familiar with cloud computing. Anyone that uses a web-based e-mail service (think Gmail or Hotmail or Yahoo!), or manages a social networking profile (such as Facebook or Twitter) should...
Who wants to read yesterday's news? It was this question that led to the decline in newspaper readership. Now, the question is, who wants to read this mornings news? The real-time trend is leading...
In a recession, marketing and innovation budgets are often the first areas to trim. However, these areas are more important than ever as consumers become extra selective about their purchases. Now is the time...
Every social network serves a specific purpose... LinkedIn is for professional development, Twitter is for sharing information, Facebook is for life-casting, MySpace is for music sharing, etc. Many of us form a specific identity...
In the past, computers have retrieved information based on individual queries. What if all of those queries and browsing history were compiled to create a user profile? Based on that user profile, imagine a...