Forrester predicts that Google's Android will overtake Apple's iPhone as the 2nd largest smartphone platform by 2012. That's a bold prediction for Google to topple the hottest, most buzzworthy phone in the world. ...
There is a guiding philosophy that human capital can be an organization’s most important asset. In sports, managers are counted on to provide leadership in managing the team. From Joe Torre to Vince Lombardi,...
Facebook and Twitter have both recently passed significant milestones in new user growth over the past few months, Facebook reached 300 million users, while Twitter saw growth rates over 1000 percent. It came as...
"Helping Dolphins Fly" is the title of blogpost from CEO of Microsystems, Jonathan Schwartz. Sun Microsystems is not helping dolphins fly of course, it's a metaphor for their acquisition of My SQL (their logo...
Recently, I tossed an accordion binder and vowed never to use them again. Now, I use file folders in a cabinet to store my papers. Though I paid around $8.99 for the large accordion...
Southwest Airlines is not just an airline, it is "THE low-fare airline." For Southwest, its motto gives internal direction and guidance. It serves as a practical tool for employees and executives to make decisions...
There is a small tribe of people, like me, that restrict their Harry Potter interest to the movie theaters. In the past, I’ve been somewhat reserved in feeling that the films are OK. I...
Just as an onlooker can find new gems in Bosch's masterpiece, so too can marketers and brand managers find new ideas within personal and professional networks.
How are you going to get from (a) where you are now to (b) your goals? A marketing plan is the vehicle that gets from here to there. It is an outline of how...
Apple's App Store downloads surpassed 2 billion in just over a year, at an astonishing rate of 6.6 million downloads per day. With more than 85,000 apps available, iPhone and iPod users are at...