Ritz Carlton. Lamborghini. Prada. These are all brands that have set the highest standards in the luxury world, names that are recognizable to all but held by few. Our world is full of standards;...
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The Archives.
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Aug 2009With the inception of the internet, business communication has turned from the back roads onto the Audubon. With the newest and shiniest communication technologies emerging constantly, it seems overwhelming and difficult to manage. The...
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Aug 2009General Atlantic and Matrix Partners have invested $43 million in the Gilt Groupe, on the premise of making luxury and designer goods more affordable. Since launching in November 2007, Gilt has membership has grown...
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Aug 2009There has been a long running debate in the technology world about the benefits of software vs. cloud computing. Each camp has valid arguments for why their system is superior. Many people use cloud...
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Aug 2009Seth Godin recently wrote a great post (excerpt below) in which he talks about the importance of details. Indeed, it is more affordable to use regular products, such as the regular eggs that...
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Aug 2009Limited supply has been a guiding principle for economic growth since the dawn of trade. Today, with the ability to mass-produce products and maximize services, consumers are increasingly interfacing with and using products from...
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Aug 2009In our exploration of the luxury industry, we have scoured the web for the most interesting, innovative products leading the latest trends. Resetting the gold standard, the importance of the human touch and our...
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Aug 2009In our exploration of luxury brands, we have identified key trends and debated over industry paradigm shifts. Purveyors of luxury products and services are changing their brand image or re-tooling in another strategic way...
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Aug 2009In a time when companies are scrambling to adapt in the new economy, many are changing their visual presentation to consumers. While some have gone with a simpler, modern look that is trimmed down...
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Aug 2009In part one of our interview with Becki, we discussed how social influencer marketing is about "going back to high school." Each "clique" leader exerts powerful influence over their respective followers. Marketing to that...
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